Or if you prefer, removing the fourth wall.
As part of their ongoing campaign to get us all drinking their beer, especially their Light version, Heineken have once more hired this blog to point you at a video.
Point:
In it we get taken behind the scenes of a video shoot . You know the sort of thing, like an end of the pier “What the Brewer saw”?
It is getting near pint time isn’t it?
3 responses so far ↓
1 Surreptitious Evil // Oct 13, 2011 at 8:18 pm
Nope. By this p(o)int it is port or whisky time.
2 David Gillies // Oct 13, 2011 at 11:05 pm
I’m not sure the ASA would sanction the sort of tactics Heineken would need to use in order to get me to drink their beer. I mean, a regimen of rubber hoses, sleep deprivation and bamboo splinters under the fingernails breaches the code of conduct, doesn’t it?
3 Philip Walker // Oct 14, 2011 at 9:31 am
Heineken makes beer? Will wonders never cease!
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